Paid social
I help you plan, run and measure advertising on Meta, LinkedIn and other social platforms, with your business goals guiding the work.
Directly with Peter Rosdahl. No cost or obligation for the first conversation.
Advertising by channel.
The detailed service pages are in Swedish. All services are also available in English.
Looking for paid search or YouTube video campaigns? Those are separate services, managed through Google Ads.
Google Ads (in Swedish) YouTube advertising (in Swedish)What I help you with.
We agree on the parts your team needs.
Review & priorities
A review of your accounts, campaigns and measurement. You get a prioritised list of what to change and why.
Strategy & setup
Channel selection, campaign structure, audiences and budget allocation. A plan you can execute and evaluate.
Campaign management
I set up campaigns, monitor performance and adjust advertising and budgets as we learn.
Creative testing
A plan for the messages and formats to test. I brief your team or agency and evaluate how the assets perform.
Measurement & decisions
Conversion tracking checks and reporting tied to your goals. Results, interpretation and clear next steps.
Three ways to work together.
- 01
Account review
For companies already advertising that want to understand what to improve.
- 02
Ongoing partnership
For companies that need someone to manage campaigns and follow up.
- 03
Team support
For marketing teams and agencies that need senior specialist expertise.
Common questions.
Which platforms do you work with?
Meta (Facebook and Instagram), LinkedIn, TikTok, Pinterest and Snapchat. The choice follows your audience, goals and circumstances. I also help with Google Ads and YouTube as separate advertising services.
Can you take over existing accounts?
Yes. I start by understanding your accounts and what already works. You retain ownership of your accounts and data.
Do you produce images and video?
I help with messaging, test plans, formats and briefs. Your team or agency produces the images and video, as agreed in the scope.
How is the engagement priced?
We can start with a defined review or work together over time. You receive a proposal with deliverables, timeline and cost before we begin.
How soon can we evaluate results?
It depends on the offer, measurement, creative assets and the data the campaigns generate. We agree what to improve and when it is reasonable to evaluate it.